Own Tax Season. Capture Loyalty. Unlock Data.

Bring Canada’s first CRA-certified embedded tax filing platform directly into your ecosystem — boosting deposits, retention, and customer stickiness while giving you verified tax insights.

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The Problem We Solve

Every year, millions of Canadians leave their financial institutions to file taxes elsewhere.

They log into third-party apps like Wealthsimple Tax, TurboTax, and H&R Block to file their returns, often taking their refunds and other opportunities with them. For you, this means:

Customer leakage

Right at the most financially critical moment of the year.

Outdated KYC data

That doesn’t reflect customers’ real financial situations.

Missed opportunities

To deepen relationships, increase deposits, and cross-sell.

Embedded tax filing changes this. By integrating CloudTax directly into your platform, you keep tax season — and your customers — in your ecosystem.

The Solution

Embedded, CRA-Certified Tax Filing

CloudTax is Canada's first CRA-certified embedded personal tax filing platform. Designed for digital banks, credit unions, fintechs, and wealth platforms, it enables your customers to file their taxes seamlessly without leaving your brand environment.

Low-Code Integrations

Choose a co-branded application where clients are directed to a landing page that matches the look and feel of your brand. With a profit-sharing model, this option can be operational in as little as three to five days, offering a quick and efficient solution for tax filing needs and preventing them from going to your competitors.

Fully Embedded

Seamlessly integrate the CloudTax API as a new business line within your existing web and mobile applications. This comprehensive integration can be completed in just 20–30 days, providing a fully embedded tax filing solution for your clients, strengthening relationships, and building loyalty.

How it works

A clear path from setup to CRA submission. No hidden steps.

Wireframe Dashboard
Step 1

Choose your experience

Pick the launch path that fits your bandwidth today (upgrade later when you want).

Co-branded (no-code); live in 3–5 days
White-label (hosted by us)
Fully embedded — REST endpoints
Upgrade anytime — Start fast on co-branded, graduate to embedded post-season with no redo.
Step 2

We build it.

We set up your branded landing page, payment flow, customer service scripts, and CRA-certified experience.

Hosted on your subdomain
Your logo, your messaging
Fully managed by CloudTax
Wireframe Dashboard
Wireframe Dashboard
Step 3

You go live.

In as little as 3–5 business days, your customers can file their taxes with confidence — all under your brand. You gain:

Direct deposit capture
Revenue share
Enhanced NPS
Better customer retention

Use Cases Across Canada

Document update dashboard

Banks

Equip investors with in-app tax tools that connect refunds to portfolios. Increase AUM by ensuring every tax return ties back to your wealth products.

Document update dashboard

Wealth platforms

Equip investors with in-app tax tools that connect refunds to portfolios. Increase AUM by ensuring every tax return ties back to your wealth products.

Document update dashboard

Credit unions

Equip investors with in-app tax tools that connect refunds to portfolios. Increase AUM by ensuring every tax return ties back to your wealth products.

Document update dashboard

Fintechs

Equip investors with in-app tax tools that connect refunds to portfolios. Increase AUM by ensuring every tax return ties back to your wealth products.

Document update dashboard

Gig platforms

Equip investors with in-app tax tools that connect refunds to portfolios. Increase AUM by ensuring every tax return ties back to your wealth products.

Why It Matters

When you embed CloudTax, you’re not just offering a tax tool — you’re capturing measurable outcomes that align directly with your KPIs.

Deposit Growth

Encourage customers to deposit their refunds directly into your accounts. Tax season becomes deposit season.

Retention & Loyalty

Stop customers from switching platforms. Instead of filing with a competitor, they stay in your ecosystem and experience the value of your brand.

Higher NPS & Stickiness

Customers love simplicity. When taxes are solved inside their bank or app, satisfaction rises — and so does loyalty.

Cross-Sell Opportunities

Verified tax data reveals when to offer RRSPs, TFSAs, mortgages, or insurance. Timing and relevance improve dramatically.

Reduced CAC

A free DIY filing experience attracts new users who convert into long-term clients.

Data Advantage

Accurate, Trusted, and Real-Time Business Insights

Traditional KYC data is often stale. Tax data is different: it’s verified by the CRA, updated annually, and reflects life events with accuracy. With user consent, CloudTax shares back valuable tax insights that power smarter decisions:

Updated KYC: Spouse status, dependents, employment, address.

Income verification: Salaries, self-employment, and investment income.

Financial journey: Where they work, where they invest, what deductions matter.

Life events: New jobs, new dependents, moves, retirements.

This means:

Compliance teams get stronger, fresher KYC.
Product teams get signals for timely cross-sell offers.
Executives get a holistic view of customer needs.
** No other Canadian embedded tax platform offers this level of actionable insight.
Trust, Compliance, and Security

We understand how conservative Canadian institutions must be. That’s why compliance and security are at the heart of CloudTax.

CloudTax API offers a simple and transparent pricing model that suits your business needs. You only pay for what you use, and you get volume discounts as you scale. Here’s how it works:

CRA-Certified NETFILE/ EFILE software.

SOC 2 Compliance is in progress and expected shortly.

Azure Canada Central data residency.

PIPEDA alignment for privacy and consent

What if they need help? Your clients can sit back and relax while our experts take care of taxes from start to finish.

Clients Headshots

“I am incredibly happy with the professional staff, excellent response time and very easy to book appointment slots. Excellent service and would highly recommend them! Easy to use service with checklists lists and questions answered within minutes!“

Pamelia Anne

Client Headshot
Hello 👋 I’m Arani from support.

Book a free discovery call and we’ll walk you through it.

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Integration: Fast, Flexible, Secure

We know banks and fintechs need flexibility and speed. CloudTax is designed to integrate with minimal lift.

Go Live Fast

Launch in as little as 5-10 days with guided onboarding.

Flexible Integration

Choose white-label (hosted by us) or a co-branded subdomain.

Smart APIs

Securely pre-fill tax forms using your existing user data (optional).

Seamless Experience

A easy to use mobile-friendly tax application for your customers.

Proven Impact Across U.S. Leaders - Market example (no affiliation)

Embedded tax filing is already working for some of the most recognized U.S. financial brands

Neobanks like MoneyLion keep members engaged with free, in-app tax filing and direct deposit capture.

Digital banks like Chime keep members engaged with free, in-app tax filing and direct deposit capture.

Payroll platforms like Dayforce (Ceridian) embed tax filing as part of workplace financial services

Fintechs like Propel help households unlock refunds faster, improving financial wellness.

Wealth platforms like Carry simplify complex returns for professionals with equity and investments.

Built for Partners

Flexible Pricing, Partner-Aligned

Choose the model that fits your growth strategy. Each path keeps upfront risk low and ties success to outcomes.

Start Fast

Best for digital banks & credit unions testing adoption

  • No big upfront fee — align on % of premium upgrades or filings.
  • Ideal for proving value quickly without budget hurdles.
  • CAC savings = every 1,000 new accounts ≈ $350K in avoided acquisition costs.
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Scale Smart

Best for partners with predictable volumes

  • Buy discounted filing credits in advance (DIY, Review & File, Done-For-You).
  • Control cost per return, unlock margin as adoption grows.
  • Every 20K refunds redirected = $45.9M deposits, ~ $688K NIM.
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Go Deep

Best for scale-ups investing in LTV & personalization

  • Predictable monthly/annual fee for platform + API access.
  • Unlocks tax insights (with consent) - income bands, dependents, refund/owing.
  • Even a 5% LTV uplift across your base = millions in future value.
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FAQ

Frequently asked tax questions

What is a white label tax filing solution?

A white label tax filing solution lets you offer a fully branded tax experience inside your own platform without building tax software from scratch. With CloudTax, your customers see your brand, while our CRA-certified technology powers the filing behind the scenes. This means you can deliver a seamless, trusted tax service that feels like a natural extension of your ecosystem.

Why should you choose CloudTax API as your white label tax filing solution?

CloudTax is Canada’s first and only CRA-certified embedded tax filing platform, designed to help digital platforms retain customers, boost loyalty, and unlock powerful tax insights. Unlike other providers that only offer coupon codes or referral links, CloudTax gives you a true embedded experience — under your brand — with verified tax data that you can use to cross-sell, increase deposits, and better understand your customers’ needs.

How does CloudTax API work?

CloudTax API connects directly into your app, website, or platform, enabling users to file their Canadian personal taxes under your brand. The API handles everything — from identity verification and CRA NETFILE submission to generating tax slips and refund updates. You control the experience, while CloudTax manages compliance, infrastructure, and CRA certification.

How can you get started with CloudTax API?

Getting started is simple. Book a call with our team, and we’ll walk you through your integration options — whether you want CloudTax to host a co-branded solution or embed our API directly into your platform. Developers can also explore our API documentation to see technical details. Most partners can launch in days, not months.

Do you support Quebec?

Currently, CloudTax does not support Quebec provincial tax filings. We support all other provinces and territories across Canada.

How long does integration take?

Integration timelines vary by scope, but most partners launch in 4–8 weeks. CloudTax offers flexible options — from hosted co-branded solutions that are nearly turnkey, to full API integrations with deeper customization. Our team provides technical guidance and support to ensure a smooth rollout.

What about first-time filers?

CloudTax is built for all Canadians, including first-time filers. Our intuitive experience guides users step by step, pre-fills available data, and ensures accuracy before submission to the CRA. By embedding CloudTax, you make tax filing accessible and stress-free for customers at every stage of their financial journey.

What support do customers get?

Every CloudTax integration includes access to tax expert support via email and chat, ensuring customers never feel stuck. Premium options include one-on-one consultations or full-service filing. For partners, CloudTax provides dedicated onboarding, API support, and ongoing compliance updates so your team is always covered.

Is data safe and compliant?

Yes. CloudTax is hosted in Azure Canada Central, with strict data protection policies in place. We are pursuing SOC 2 certification and already comply with CRA developer requirements, PIPEDA, FINTRAC obligations, and industry best practices. Customer data is encrypted in transit and at rest, and we never share it without user permission. Your brand remains the owner of the client relationship and their data.

If you couldn't find your answer in our FAQ, don't worry, Just ask us.

Own Tax Season. Own the Relationship.

Stop losing customers to competitors at the most important financial moment of the year. With CloudTax, you capture deposits, loyalty, and verified insights — while giving your customers a seamless tax filing experience inside your brand.

Book a call